AI video
InVideo vs Luma Dream Machine compared on 9 fields
- InVideo score
- 77/100 (4 of 8 criteria)
- Luma Dream Machine score
- 32/100 (5 of 8 criteria)
- Fields won by InVideo
- 2 of 6
- Fields won by Luma Dream Machine
- 0 of 6
InVideo
Luma Dream Machine
Data checked Oct 14, 2026 against the vendors' own pages. How we verify
InVideo and Luma Dream Machine are both AI video generators. We compared them on 9 fields read from each vendor's own pages.
On the AI video generators scorecard InVideo scores 77/100 (4 of 8 criteria) and Luma Dream Machine 32/100 (5 of 8 criteria) (ranks 30 and 118 in the category).
Of the 6 fields with a clear rule (lower price, higher count, yes over no), InVideo wins 2, Luma Dream Machine wins 0 and 4 are ties.
InVideo scores clearly higher on entry price, verified features and pricing transparency.
Side by side
| Field | InVideo | Luma Dream Machine | Winner and basis |
|---|---|---|---|
| Cheapest paid plan (billed monthly) | ✓ $4/month | $30/month | InVideo |
| Same plan, per month billed annually | ✓ $4/month | $30/month | InVideo |
| Free plan | No | No | Tie |
| Free trial | No | No | Tie |
| Public API | – | Yes | No winner: needs a value on both sides |
| Text to video | Yes | Yes | Tie |
| AI avatars | Yes | – | No winner: needs a value on both sides |
| Voice cloning | Yes | – | No winner: needs a value on both sides |
| 4K export | Yes | Yes | Tie |
– = not published by the vendor, or not verified yet.
Sources: InVideo pricing page, checked Oct 14, 2026; Luma Dream Machine pricing page, checked Oct 14, 2026. Each feature value links its own source on the tool's page.
Scorecard, criterion by criterion
| Criterion | Weight | InVideo | Luma Dream Machine |
|---|---|---|---|
| Entry price | 25% | 100$4/month per seat billed annually on Basic; no monthly-billed price published (scored against annual-billed prices) | 0$30/month billed annually on Plus; no monthly-billed price published (scored against annual-billed prices) |
| Free plan or trial | 15% | 0No free plan or free trial shown on the pricing page | 0No free plan or free trial shown on the pricing page |
| Pricing transparency | 10% | 1003 of 3 plans have a public price | 683 of 5 plans have a public price (2 "contact sales") |
| Verified features | 15% | 1004 of 8 tracked features verified: text to video, ai avatars, voice cloning, 4k export | 502 of 8 tracked features verified: text to video, 4k export |
| API, integrations and export | 10% | – | 100public API |
| Total score | 100% | 77/100 (4 of 8 criteria) | 32/100 (5 of 8 criteria) |
InVideo plans
| Plan | Billed monthly | Billed yearly | Charged per | Published limits |
|---|---|---|---|---|
| Basic | Not offered | $4 | per user |
|
| Pro | Not offered | $15 | per user |
|
| Ultra | Not offered | $40 | per user |
|
Prices in USD per month, before tax. Read from the vendor's pricing page on Oct 14, 2026. "Not stated" means the page does not publish it.
Luma Dream Machine plans
| Plan | Billed monthly | Billed yearly | Charged per | Published limits |
|---|---|---|---|---|
| Plus | Not offered | $30 | Not stated | None stated |
| Pro | Not offered | $90 | Not stated | None stated |
| Ultra | Not offered | $300 | Not stated | None stated |
| Team | Contact sales | Contact sales | Not stated | None stated |
| Enterprise | Contact sales | Contact sales | Not stated | None stated |
Prices in USD per month, before tax. Read from the vendor's pricing page on Oct 14, 2026. "Not stated" means the page does not publish it.
How we picked
Every one of these AI video generators is scored by the same 8 criteria (scorecard v2). Each criterion gives 0 to 100 from the vendor's published data; the total is the weighted average. A criterion without verified data is left out and the other weights are re-normalised. A tool with under 60% of the weight covered is listed as not ranked, and so is a tool with no verified price and fewer than 2 verified features (“needs a verified price”); each score shows how many criteria it is based on. The core criteria are the same in every category; the category criteria are specific to AI video generators. Nobody gets custom weights, including our own products.
| Criterion | Weight | Type | What we measure |
|---|---|---|---|
| Entry price | 25% | Core | Price per month of the cheapest paid plan, against the prices of other AI video generators on the same billing basis (monthly-billed prices against monthly, annual-billed against annual).Log scale. Billed monthly: $9/month or less = 100, $39 or more = 0. Only billed annually: $4.50/month or less = 100, $25 or more = 0. Only free plans = 100. Usage-priced and one-time plans are not scored. |
| Free plan or trial | 15% | Core | Whether you can use the tool before paying: a free plan, or failing that a free trial, as shown on the vendor's pricing page.Free plan = 100. No free plan but a free trial = 60. The pricing page lists plans but shows neither = 0. No plans read = not scored. |
| Pricing transparency | 10% | Core | How much of the pricing is public: the share of plans with a published price ("contact sales" counts against), and whether there are at least 3 published tiers.80 x (plans with a public price / plans listed) + 20 x (public plans, up to 3) / 3. No plans read = not scored. |
| Verified features | 15% | Core | How many of the 8 features we track for this category the vendor's own pages verifiably show (text to video, ai avatars, voice cloning, automatic captions, ai dubbing / translation, 4k export, no watermark on paid plans, brand kit). This counts verified features only: a tool that documents less scores lower here, and only here.Linear: verified features / 4 (half the tracked list) x 100, capped at 100. No tracked feature verified = not scored. |
| API, integrations and export | 10% | Core | Whether a public API exists, how many integrations the vendor states, and whether the vendor documents a way to export your data.Average of the parts with data: public API yes = 100, no = 0; integrations on a log scale (50 or more = 100); a documented data export = 100. None verified = not scored. |
| Cost per video minute | 10% | Category | Price per video minute on the cheapest paid plan that states a monthly minutes limit (monthly price / allowance).Log scale: $0.50 per video minute or less = 100, $10 or more = 0. Unlimited or unstated allowances = not scored. |
| Languages | 10% | Category | Number of languages the vendor says it offers.Linear scale: 100 or more = 100. No stated count = not scored. |
| Avatar library | 5% | Category | Number of stock avatars the vendor says it offers.Linear scale: 200 or more = 100. No stated count = not scored. |
Sources are vendor pricing pages, docs and changelogs, each with the date we checked it. We did not test these tools hands-on unless a listing says so. Full formulas: methodology.
Questions, answered from the data
Is InVideo cheaper than Luma Dream Machine?
InVideo starts lower: $4 per user per month billed yearly on the Basic plan, against $30 per month billed yearly on the Plus plan for Luma Dream Machine. Check the unit: per-user and per-account prices scale differently.
Do InVideo and Luma Dream Machine have free plans?
Neither has a free plan.
Which is better, InVideo or Luma Dream Machine?
On our scorecard InVideo scores higher (77/100 (4 of 8 criteria) vs 32/100 (5 of 8 criteria)). The score weighs every criterion the same way for every tool; check the rows above for the ones that matter to you.