Memberships and subscriptions
Wally alternatives 29 tools ranked by verified data
Data checked Oct 14, 2026 against the vendors' own pages. How we verify
We found 29 tools comparable to Wally among membership platforms, and scored each with the same scorecard; 23 have enough verified data to be ranked.
Tutor LMS ranks first with 99/100, ahead of Fourthwall (99) and Flodesk (98).
Wally itself scores 80/100 on the same scorecard, so 9 alternatives score higher.
11 alternatives have a free plan.
Wally alternatives ranked
| # | Tool | Score | Coverage | From, billed monthly | From, billed yearly | Free plan | Integrations | Public API | Checked |
|---|---|---|---|---|---|---|---|---|---|
| 1 |  Tutor LMS | 99/100 | 85%6 of 7 criteria | Not offered | $16.58/mo | Yes, unlimited members | – | – | Oct 14, 2026 |
| 2 |  Fourthwall | 99/100 | 65%4 of 7 criteria | $15/mo | Not offered | Yes, 5 storage gb | – | – | Oct 14, 2026 |
| 3 |  Flodesk | 98/100 | 75%5 of 7 criteria | Free | Free | Yes | – | Yes | Oct 14, 2026 |
| 4 |  Easy Digital Downloads | 90/100 | 75%5 of 7 criteria | Not offered | $8.29/mo | Yes | 100 | Yes | Oct 14, 2026 |
| 5 |  LifterLMS | 89/100 | 75%5 of 7 criteria | Not offered | $16.58/mo | Yes, unlimited members | – | Yes | Oct 14, 2026 |
| 6 |  Insidr | 89/100 | 65%4 of 7 criteria | Free | Free | Yes | – | – | Oct 14, 2026 |
| 7 |  Givebutter | 86/100 | 75%5 of 7 criteria | $29/mo | Not offered | Yes, unlimited users | 1,000 | – | Oct 14, 2026 |
| 8 |  Ghost | 81/100 | 100%7 of 7 criteria | Not offered | $18/mo | No | 8,000 | Yes | Oct 14, 2026 |
| 9 |  Heights Platform | 81/100 | 100%7 of 7 criteria | $29/mo | $19/mo | No | – | Yes | Oct 14, 2026 |
| 10 |  LearnWorlds | 78/100 | 85%6 of 7 criteria | $29/mo | $24/mo | No | 50 | Yes | Oct 14, 2026 |
| 11 |  SendOwl | 73/100 | 75%5 of 7 criteria | $39/mo | $32.50/mo | No | – | Yes | Oct 14, 2026 |
| 12 |  paidtier | 70/100 | 80%5 of 7 criteria | $49/mo | Not offered | Yes, 10 transaction fee percent | – | – | Oct 14, 2026 |
| 13 |  MemberPress | 69/100 | 75%5 of 7 criteria | Not offered | $16.63/mo | No | – | Yes | Oct 14, 2026 |
| 14 |  Heartbeat | 67/100 | 100%7 of 7 criteria | $49/mo | $40/mo | No | – | Yes | Oct 14, 2026 |
| 15 |  Circle | 64/100 | 100%7 of 7 criteria | Not offered | $89/mo | No | – | Yes | Oct 14, 2026 |
| 16 |  Mighty Networks | 64/100 | 100%7 of 7 criteria | $79/mo | Not offered | No | 2,000 | Yes | Oct 14, 2026 |
| 17 |  Disciple | 64/100 | 85%6 of 7 criteria | Not offered | $599/mo | No | 100 | Yes | Oct 14, 2026 |
| 18 |  Teachable | 63/100 | 90%6 of 7 criteria | $39/mo | $29/mo | No | – | Yes | Oct 14, 2026 |
| 19 |  Donorbox | 62/100 | 75%5 of 7 criteria | $150/mo | Not offered | Yes, 5 users | – | Yes | Oct 14, 2026 |
| 20 |  Kartra | 62/100 | 90%6 of 7 criteria | $59/mo | $52/mo | No | – | Yes | Oct 14, 2026 |
| 21 |  Wild Apricot | 61/100 | 75%5 of 7 criteria | $66/mo | $59.40/mo | No | 1,600 | Yes | Oct 14, 2026 |
| 22 |  Memberful | 55/100 | 100%7 of 7 criteria | $49/mo | Not offered | No | – | Yes | Oct 14, 2026 |
| 23 |  SamCart | 54/100 | 75%5 of 7 criteria | $79/mo | Not offered | No | – | Yes | Oct 14, 2026 |
| – |  Abstract27 | Not ranked | 50%3 of 7 criteria | Not offered | $15.83/mo | No | – | – | Oct 14, 2026 |
| – | Lemon Squeezy | Not ranked | 50%4 of 7 criteria | Free | Free | Yes, 500 subscribers | – | Yes | Oct 14, 2026 |
| – |  Marketsy.ai | Not ranked | 50%4 of 7 criteria | Not offered | Not offered | No | – | Yes | Oct 14, 2026 |
| – |  Paddle | Not rankedneeds a verified price | 50%4 of 7 criteria | Contact sales | Contact sales | No | – | Yes | Oct 14, 2026 |
| – |  Podfan | Not ranked | 50%3 of 7 criteria | $12/mo | Not offered | Yes | – | – | Oct 14, 2026 |
| – |  Supercast | Not ranked | 50%4 of 7 criteria | Contact sales | Contact sales | No | – | Yes | Oct 14, 2026 |
Each value links the vendor page it was read from (hover for the check date). Coverage is the share of the scorecard's weight with verified data, and "N of M criteria" how many criteria the score is based on; a tool is ranked at 60% or more.
– = not published by the vendor, or not verified yet.
For reference, Wally scores 80/100 with 50% coverage. Wally review
Why each one ranks where it does
- 1. Tutor LMS 99/100
WordPress LMS plugin for creating, managing and selling online courses with quizzes, assignments, certificates, memberships and an AI course generator.
- Free plan or trial (100/100): Free plan (Free)
- Verified features (100/100): 4 of 4 tracked features verified: analytics, team access, templates, ai assistant
From $16.58 per month billed yearly on the Individual plan.
Homepage captured Oct 14, 2026 - 2. Fourthwall 99/100
Platform for creators to design branded shops selling print-on-demand merchandise, digital products and memberships, with fulfillment handled.
- Entry price (100/100): $15/month billed monthly on Pro (scored on the monthly price)
- Free plan or trial (100/100): Free plan (Free)
From $15 per month billed monthly on the Pro plan.
- 3. Flodesk 98/100
Email marketing platform with a visual email builder, forms, landing pages, workflow automations and checkout and subscription tools.
- Entry price (100/100): Free: the pricing page lists no paid plan
- Free plan or trial (100/100): Free plan (Free)
- 4. Easy Digital Downloads 90/100
WordPress plugin for selling digital products with checkout, subscriptions, discount codes, software licensing and reporting.
- Entry price (100/100): $8.29/month billed annually on Personal; no monthly-billed price published (scored against annual-billed prices)
- Free plan or trial (100/100): Free plan (Lite)
From $8.29 per month billed yearly on the Personal plan.
- 5. LifterLMS 89/100
WordPress LMS plugin with paid add-on bundles for building and selling online courses and memberships, with quizzes, certificates and e-commerce add-ons.
- Free plan or trial (100/100): Free plan (Core Plugin)
- Pricing transparency (100/100): 4 of 4 plans have a public price
From $16.58 per month billed yearly on the Earth Bundle plan.
- 6. Insidr 89/100
Direct-to-fan subscription platform where musicians charge fans a monthly price for released and unreleased music and behind-the-scenes content, with an app and artist dashboard.
- Entry price (100/100): Free: the pricing page lists no paid plan
- Free plan or trial (100/100): Free plan
- 7. Givebutter 86/100
Fundraising platform for nonprofits with donation forms, campaign pages, events, auctions and a built-in donor CRM, with a paid Plus tier.
- Free plan or trial (100/100): Free plan (Free)
- Verified features (100/100): 2 of 4 tracked features verified: analytics, ai assistant
From $29 per month billed monthly on the Givebutter Plus plan.
- 8. Ghost 81/100
Open-source publishing platform for building a website, sending email newsletters and selling paid memberships, offered as hosted plans.
- Verified features (100/100): 3 of 4 tracked features verified: analytics, team access, templates
- Fee on sales (100/100): 0% fee on sales
From $18 per month billed yearly on the Starter plan.
- 9. Heights Platform 81/100
Platform for creating and selling online courses, challenges, memberships and digital products, with community channels and built-in AI tools.
- Verified features (100/100): 3 of 4 tracked features verified: analytics, team access, ai assistant
- Fee on sales (100/100): 0% fee on sales on Challenge ($29/month)
From $29 per month billed monthly ($19 billed yearly) on the Challenge plan.
- 10. LearnWorlds 78/100
Learning management platform for building, branding and selling online courses and training programs, with AI tools, assessments and a website builder.
- Verified features (100/100): 4 of 4 tracked features verified: analytics, team access, templates, ai assistant
- Members per plan (100/100): 1,000 members on Starter ($29/month)
From $29 per month billed monthly ($24 billed yearly) on the Starter plan.
How we picked
Every one of these membership platforms is scored by the same 7 criteria (scorecard v1). Each criterion gives 0 to 100 from the vendor's published data; the total is the weighted average. A criterion without verified data is left out and the other weights are re-normalised. A tool with under 60% of the weight covered is listed as not ranked, and so is a tool with no verified price and fewer than 2 verified features (“needs a verified price”); each score shows how many criteria it is based on. The core criteria are the same in every category; the category criteria are specific to membership platforms. Nobody gets custom weights, including our own products.
| Criterion | Weight | Type | What we measure |
|---|---|---|---|
| Entry price | 25% | Core | Price per month of the cheapest paid plan, against the prices of other membership platforms on the same billing basis (monthly-billed prices against monthly, annual-billed against annual).Log scale. Billed monthly: $15/month or less = 100, $79 or more = 0. Only billed annually: $15.83/month or less = 100, $89 or more = 0. Only free plans = 100. Usage-priced and one-time plans are not scored. |
| Free plan or trial | 15% | Core | Whether you can use the tool before paying: a free plan, or failing that a free trial, as shown on the vendor's pricing page.Free plan = 100. No free plan but a free trial = 60. The pricing page lists plans but shows neither = 0. No plans read = not scored. |
| Pricing transparency | 10% | Core | How much of the pricing is public: the share of plans with a published price ("contact sales" counts against), and whether there are at least 3 published tiers.80 x (plans with a public price / plans listed) + 20 x (public plans, up to 3) / 3. No plans read = not scored. |
| Verified features | 15% | Core | How many of the 4 features we track for this category the vendor's own pages verifiably show (analytics, team access, templates, ai assistant). This counts verified features only: a tool that documents less scores lower here, and only here.Linear: verified features / 2 (half the tracked list) x 100, capped at 100. No tracked feature verified = not scored. |
| API, integrations and export | 10% | Core | Whether a public API exists, how many integrations the vendor states, and whether the vendor documents a way to export your data.Average of the parts with data: public API yes = 100, no = 0; integrations on a log scale (100 or more = 100); a documented data export = 100. None verified = not scored. |
| Fee on sales | 15% | Category | The percentage of each sale the platform keeps, as the vendor states it (the cheapest paid plan that states a fee).Linear, lower is better: 0% = 100, 10% or more = 0. No stated fee = not scored. |
| Members per plan | 10% | Category | Members included on the cheapest paid plan that states a limit.Log scale: 1,000 or more (or unlimited) = 100. No stated limit = not scored. |
Sources are vendor pricing pages, docs and changelogs, each with the date we checked it. We did not test these tools hands-on unless a listing says so. Full formulas: methodology.
Questions, answered from the data
What is the best alternative to Wally?
Tutor LMS, with 99/100 on our scorecard; Fourthwall is second with 99/100.
Is there a free alternative to Wally?
Yes: Tutor LMS, Fourthwall and Flodesk have a free plan; Tutor LMS ranks highest of them.
What is the cheapest Wally alternative?
By entry price, Easy Digital Downloads: $8.29 per month billed yearly on the Personal plan.