Social media scheduling · 2026

Best social media scheduling tools for agencies 69 tools ranked by verified data

Data checked Oct 14, 2026 against the vendors' own pages. How we verify

We scored 77 social media scheduling tools for agencies with the same 8-criterion scorecard; 69 have enough verified data to be ranked.

Only tools listed for agencies are included.

Buffer ranks first with 98/100, followed by Zoho Social (96) and Posterly (94).

The lowest starting price among ranked tools (the least you can pay for a paid plan, for one user or account) is Buffer's: $5 per social account per month billed yearly on the Essentials plan.

The ranking

Score is 0-100 over the criteria with verified data; coverage is the share of the scorecard those criteria carry. Each price links its source.
Best social media scheduling tools for agencies
#ToolScoreCoverageFrom, billed monthlyFrom, billed yearlyFree planPlatformsIntegrationsChecked
1Buffer98/10080%6 of 8 criteriaNot offered$5/account/moYes, 3 social accounts––Oct 14, 2026
2Zoho Social96/10090%7 of 8 criteriaNot offered$10/moYes, 1 workspace14–Oct 14, 2026
3Posterly94/10095%7 of 8 criteriaNot offered$6/moNo12–Oct 14, 2026
4Iconosquare93/100100%8 of 8 criteriaNot offered$10/moYes, 2 social accounts8–Oct 14, 2026
5Publer92/10065%6 of 8 criteriaFreeFreeYes, 1 user12–Oct 14, 2026
6PostEverywhere90/10095%7 of 8 criteria$9/moNot offeredNo10–Oct 14, 2026
7Antwork89/10080%6 of 8 criteria$5/account/moNot offeredYes, 2 social accounts––Oct 14, 2026
8Multi Upload Tool87/10085%6 of 8 criteriaFreeFreeYes9–Oct 14, 2026
9RecurPost85/10085%6 of 8 criteria$9/moNot offeredNo10–Oct 14, 2026
10Posthive83/10095%7 of 8 criteria$9/moNot offeredNo11–Oct 14, 2026
11Fedica82/100100%8 of 8 criteria$15/mo$10/moYes, 12 social accounts12–Oct 14, 2026
12Typefully81/10090%7 of 8 criteriaFreeFreeYes, 1 user5–Oct 14, 2026
13Planoly81/10075%5 of 8 criteriaNot offered$14/moYes8–Oct 14, 2026
14social-media-skills81/100100%8 of 8 criteriaNot offered$6/moYes, 15 scheduled posts per month2–Oct 14, 2026
15Pallyy79/10090%7 of 8 criteria$25/moNot offeredYes, 1 workspace10–Oct 14, 2026
16ContentStudio77/10095%7 of 8 criteriaNot offered$19/moNo11–Oct 14, 2026
17ReelPilot77/10075%5 of 8 criteria$19/moNot offeredYes8–Oct 14, 2026
18Authormity76/10075%5 of 8 criteria––Yes1–Oct 14, 2026
19Donivo76/10090%7 of 8 criteria$7/moNot offeredYes, 3 social accounts8–Oct 14, 2026
20Wahlu75/100100%8 of 8 criteria$29/mo$24/moYes, 1 workspace10–Oct 14, 2026
21ZedGad74/10075%5 of 8 criteria$9/moNot offeredNo7–Oct 14, 2026
22Aidelly73/10085%6 of 8 criteriaNot offered$29/moNo11–Oct 14, 2026
23Planable72/10085%6 of 8 criteria$33/moNot offeredYes9–Oct 14, 2026
24PostPlanify71/10095%7 of 8 criteriaNot offered$31/moNo10–Oct 14, 2026
25Cross-Post70/10095%7 of 8 criteria$15/moNot offeredNo8–Oct 14, 2026
26PostQuickAI70/10075%5 of 8 criteria$15/moNot offeredNo––Oct 14, 2026
27Social Champ70/10095%7 of 8 criteria$29/mo$23.20/moYes6–Oct 14, 2026
28PinPilot69/10085%6 of 8 criteria$9/moNot offeredNo1–Oct 14, 2026
29seenpaid69/10085%6 of 8 criteria$19.99/moNot offeredNo7–Oct 14, 2026
30Planpo.st68/10095%7 of 8 criteria$19.99/moNot offeredNo5–Oct 14, 2026
31AdaptlyPost68/10095%7 of 8 criteria$19/moNot offeredNo8–Oct 14, 2026
32SocialPilot68/10095%7 of 8 criteria$30/mo$85/moNo10–Oct 14, 2026
33Viraloop67/10095%7 of 8 criteria$19/mo$16/moYes4–Oct 14, 2026
34cadencz67/10090%7 of 8 criteria$19/moNot offeredYes, 2 social accounts6–Oct 14, 2026
35TryPost.it66/10095%7 of 8 criteria$19/moNot offeredNo12–Oct 14, 2026
36Missinglettr66/10085%6 of 8 criteriaNot offered$12/moNo1–Oct 14, 2026
37PosteAhora64/10095%7 of 8 criteria$24/moNot offeredNo12–Oct 14, 2026
38Statusbrew63/10060%5 of 8 criteriaContact salesContact salesNo4–Oct 14, 2026
39CoSchedule63/10090%7 of 8 criteria$39/mo$29/moYes, 15 scheduled posts total11–Oct 14, 2026
40proclips63/10085%6 of 8 criteria$15/mo$14.50/moYes1–Oct 14, 2026
41Postiz62/10095%7 of 8 criteria$29/moNot offeredNo13–Oct 14, 2026
42Choppity62/10095%7 of 8 criteria$24/mo$16.80/moYes, 1 user3–Oct 14, 2026
43SocialBee62/10075%5 of 8 criteria$29/moNot offeredNo––Oct 14, 2026
44Sendible61/10085%6 of 8 criteria$35/moNot offeredNo9–Oct 14, 2026
45Predis AI61/10095%7 of 8 criteriaNot offered$24/moNo7–Oct 14, 2026
46openpost60/10095%7 of 8 criteria$29/moNot offeredNo2–Oct 14, 2026
47Contant59/10090%7 of 8 criteria$19/moNot offeredYes, 1 workspace1–Oct 14, 2026
48Viibeo59/10085%6 of 8 criteria$24/mo$19/moYes3–Oct 14, 2026
49Spikes Studio58/10075%5 of 8 criteria$32.99/mo$14.09/moYes, 30 video minutes per month5–Oct 14, 2026
50Autoclip56/10085%6 of 8 criteria$19.99/moNot offeredNo6–Oct 14, 2026
51Agorapulse55/10095%7 of 8 criteria$99/user/mo$79/user/moNo10–Oct 14, 2026
52NapoleonCat55/10095%7 of 8 criteria$79/moNot offeredNo7–Oct 14, 2026
53Taja AI55/10075%5 of 8 criteria$19.99/mo$15.99/moNo6–Oct 14, 2026
54Quuu55/10075%5 of 8 criteria$19.79/account/mo$16.49/account/moNo4–Oct 14, 2026
55Sked Social53/10095%7 of 8 criteriaNot offered$58/moNo7–Oct 14, 2026
56Hubcast53/10085%6 of 8 criteria$29/moNot offeredNo5–Oct 14, 2026
57Ocoya52/10095%7 of 8 criteria$29/moNot offeredNo2–Oct 14, 2026
58Multifeed51/10085%6 of 8 criteria$29/moNot offeredNo––Oct 14, 2026
59RedactAI49/10075%5 of 8 criteriaNot offered$11.90/moNo1–Oct 14, 2026
60Marky49/10085%6 of 8 criteria$39/mo$19/moNo7–Oct 14, 2026
61OpenReels47/10095%7 of 8 criteria$19/moNot offeredNo1–Oct 14, 2026
62Taplio47/10075%5 of 8 criteria$39/moNot offeredNo1–Oct 14, 2026
63Post.Buzz46/10085%6 of 8 criteria$19/mo$15/moNo1–Oct 14, 2026
64Hootsuite43/10095%7 of 8 criteriaNot offered$99/user/moNo3100Oct 14, 2026
65Sprout Social42/10095%7 of 8 criteria$99/user/mo$79/user/moNo7–Oct 14, 2026
66Simplified35/10075%5 of 8 criteria$79/moNot offeredNo–30Oct 14, 2026
67Niche Traffic Kit30/10085%6 of 8 criteria$39/moNot offeredNo1–Oct 14, 2026
68Lately23/10065%4 of 8 criteriaNot offered$199/moNo––Oct 14, 2026
69linkedin-skills19/10085%6 of 8 criteria$2,999/user/moNot offeredNo1–Oct 14, 2026
–MixpostNot ranked50%4 of 8 criteriaNot offeredNot offeredYes––Oct 14, 2026
–AgentReacherNot ranked35%3 of 8 criteria–––10–Oct 14, 2026
–SchedulalaNot ranked35%3 of 8 criteria–––12–Oct 14, 2026
–FlexAINot ranked25%2 of 8 criteria–––6–Oct 14, 2026
–FlickNot ranked25%2 of 8 criteria–––4–Oct 14, 2026
–GraficsNot ranked25%2 of 8 criteria––Yes3–Oct 14, 2026
–KeryoNot ranked25%2 of 8 criteria–––7–Oct 14, 2026
–Vista SocialNot ranked25%2 of 8 criteria–––6–Oct 14, 2026

Each value links the vendor page it was read from (hover for the check date). Coverage is the share of the scorecard's weight with verified data, and "N of M criteria" how many criteria the score is based on; a tool is ranked at 60% or more.

– = not published by the vendor, or not verified yet.

Why each one ranks where it does

The two criteria each tool scores best on, with the numbers behind them.
  1. 1. Buffer 98/100

    Social media publishing tool with scheduling queues, an idea library, analytics, a community inbox, a link-in-bio page and an AI assistant.

    • Entry price (100/100): $5/month per account billed annually on Essentials; no monthly-billed price published (scored against annual-billed prices)
    • Free plan or trial (100/100): Free plan (Free)

    From $5 per social account per month billed yearly on the Essentials plan.

    Buffer reviewPricing

    Buffer homepage (screenshot)
    Homepage captured Oct 14, 2026
  2. 2. Zoho Social 96/100

    Social media management platform for scheduling, monitoring, analytics and team collaboration across many networks, with Zoho CRM integration.

    • Free plan or trial (100/100): Free plan (Free)
    • Verified features (100/100): 13 of 19 tracked features verified: bulk scheduling (csv or multi-post), calendar view, first-comment scheduling, direct auto-publishing, recurring posts, media library, post and account analytics, best-time-to-post suggestions, approval workflows, user roles and permissions, separate client workspaces, unified social inbox, link tracking (utm / short links)

    From $10 per month billed yearly on the Standard plan.

    Zoho Social reviewPricing

  3. 3. Posterly 94/100

    Social media scheduler with AI caption tools, brand voice learning, client approvals, a social inbox and link-in-bio pages for creators and agencies.

    • Entry price (100/100): $6/month billed annually on Starter; no monthly-billed price published (scored against annual-billed prices)
    • Verified features (100/100): 10 of 19 tracked features verified: bulk scheduling (csv or multi-post), calendar view, media library, ai caption assistant, post and account analytics, report exports (pdf/csv), approval workflows, user roles and permissions, separate client workspaces, unified social inbox

    From $6 per month billed yearly on the Starter plan.

    Posterly reviewPricing

  4. 4. Iconosquare 93/100

    Social media management suite for analytics, scheduling, reporting, a shared inbox and listening across several networks.

    • Free plan or trial (100/100): Free plan (Free)
    • Verified features (100/100): 10 of 19 tracked features verified: calendar view, first-comment scheduling, direct auto-publishing, media library, ai caption assistant, post and account analytics, approval workflows, user roles and permissions, unified social inbox, white-label reports

    From $10 per month billed yearly on the Starter plan.

    Iconosquare reviewPricing

  5. 5. Publer 92/100

    Social media scheduling and management tool with a calendar, bulk scheduling, analytics, workspaces and link in bio across many networks.

    • Free plan or trial (100/100): Free plan (Free)
    • Verified features (100/100): 11 of 19 tracked features verified: bulk scheduling (csv or multi-post), calendar view, first-comment scheduling, direct auto-publishing, media library, ai caption assistant, post and account analytics, best-time-to-post suggestions, approval workflows, separate client workspaces, content repurposing

    Publer reviewPricing

  6. 6. PostEverywhere 90/100

    Social media scheduler that cross-posts to many networks, with a content calendar, bulk CSV scheduling, AI writing and image tools, an API and an MCP server.

    • Entry price (100/100): $9/month billed monthly on Lite (scored on the monthly price)
    • Verified features (100/100): 11 of 19 tracked features verified: posting queue, bulk scheduling (csv or multi-post), calendar view, direct auto-publishing, ai caption assistant, post and account analytics, best-time-to-post suggestions, approval workflows, user roles and permissions, separate client workspaces, content repurposing

    From $9 per month billed monthly on the Lite plan.

    PostEverywhere reviewPricing

  7. 7. Antwork 89/100

    Social media manager that works inside AI assistants such as Claude and ChatGPT, drafting posts in each account's own voice and publishing them on schedule to eight networks.

    • Entry price (100/100): $5/month per account billed monthly on Per account (scored on the monthly price)
    • Free plan or trial (100/100): Free plan (Free)

    From $5 per social account per month billed monthly on the Per account plan.

    Antwork reviewPricing

  8. 8. Multi Upload Tool 87/100

    Dashboard and API for uploading and scheduling one video to several social platforms, with analytics, webhooks and team workspaces.

    • Entry price (100/100): Free: the pricing page lists no paid plan
    • Free plan or trial (100/100): Free plan (Free)

    Multi Upload Tool reviewPricing

  9. 9. RecurPost 85/100

    Social media scheduler with recurring and evergreen posting, a content calendar, client approvals, workspaces, a unified inbox and white-label reports.

    • Entry price (100/100): $9/month billed monthly on Starter (scored on the monthly price)
    • Verified features (100/100): 11 of 19 tracked features verified: bulk scheduling (csv or multi-post), calendar view, direct auto-publishing, recurring posts, post and account analytics, best-time-to-post suggestions, approval workflows, user roles and permissions, separate client workspaces, unified social inbox, white-label reports

    From $9 per month billed monthly on the Starter plan.

    RecurPost reviewPricing

  10. 10. Posthive 83/100

    Open-source, self-hostable social media scheduler with CSV bulk scheduling, first-comment automation, AI caption help and API and MCP access.

    • Entry price (100/100): $9/month billed monthly on Creator (scored on the monthly price)
    • Pricing transparency (100/100): 3 of 3 plans have a public price

    From $9 per month billed monthly on the Creator plan.

    Posthive reviewPricing

How we picked

Every one of these social media scheduling tools is scored by the same 8 criteria (scorecard v2). Each criterion gives 0 to 100 from the vendor's published data; the total is the weighted average. A criterion without verified data is left out and the other weights are re-normalised. A tool with under 60% of the weight covered is listed as not ranked, and so is a tool with no verified price and fewer than 2 verified features (“needs a verified price”); each score shows how many criteria it is based on. The core criteria are the same in every category; the category criteria are specific to social media scheduling tools. Nobody gets custom weights, including our own products.

Scorecard criteria and weights
CriterionWeightTypeWhat we measure
Entry price25%CorePrice per month of the cheapest paid plan, against the prices of other social media scheduling tools on the same billing basis (monthly-billed prices against monthly, annual-billed against annual).Log scale. Billed monthly: $9/month or less = 100, $49 or more = 0. Only billed annually: $9/month or less = 100, $58 or more = 0. Only free plans = 100. Usage-priced and one-time plans are not scored.
Free plan or trial15%CoreWhether you can use the tool before paying: a free plan, or failing that a free trial, as shown on the vendor's pricing page.Free plan = 100. No free plan but a free trial = 60. The pricing page lists plans but shows neither = 0. No plans read = not scored.
Pricing transparency10%CoreHow much of the pricing is public: the share of plans with a published price ("contact sales" counts against), and whether there are at least 3 published tiers.80 x (plans with a public price / plans listed) + 20 x (public plans, up to 3) / 3. No plans read = not scored.
Verified features15%CoreHow many of the 19 features we track for this category the vendor's own pages verifiably show (posting queue, bulk scheduling (csv or multi-post), calendar view, first-comment scheduling, direct auto-publishing, recurring posts, media library, ai caption assistant, post and account analytics, report exports (pdf/csv), best-time-to-post suggestions, approval workflows, user roles and permissions, separate client workspaces, unified social inbox, white-label reports, link tracking (utm / short links), content repurposing, ugc collection). This counts verified features only: a tool that documents less scores lower here, and only here.Linear: verified features / 10 (half the tracked list) x 100, capped at 100. No tracked feature verified = not scored.
API, integrations and export10%CoreWhether a public API exists, how many integrations the vendor states, and whether the vendor documents a way to export your data.Average of the parts with data: public API yes = 100, no = 0; integrations on a log scale (100 or more = 100); a documented data export = 100. None verified = not scored.
Platform coverage10%CategoryHow many of the 15 social platforms we track the vendor says the tool supports.Linear: platforms / 10 x 100, capped at 100. No verified platform list = not scored.
Cost per connected account10%CategoryMonthly price per connected account on the cheapest paid plan that allows at least 3 social accounts.Log scale: $2 per account or less = 100, $40 or more = 0. Plans that do not state an account limit are not used.
Free plan limits5%CategoryWhat the free plan allows: connected accounts (full marks at 3), scheduled posts per month (full marks at 100).Each stated limit linear up to its full mark (unlimited = 100), averaged. Tools without a free plan, or whose free plan states none of these limits, are not scored here.

Sources are vendor pricing pages, docs and changelogs, each with the date we checked it. We did not test these tools hands-on unless a listing says so. Full formulas: methodology.

Questions, answered from the data

What is the best social media scheduling tool for agencies?

Buffer, with 98/100 on our scorecard; Zoho Social is second with 96/100.

What is the cheapest social media scheduling tool for agencies?

By entry price among ranked tools, Buffer: $5 per social account per month billed yearly on the Essentials plan.

Which of these have a free plan?

27 of the 77 tools have a free plan; the highest-ranked is Buffer.

How did you rank these social media scheduling tools?

Each tool gets 0 to 100 per criterion from its published pricing, limits and features; the total is the weighted average over the criteria with verified data. Tools with under 60% of the weight covered are not ranked.